headline1=THE BEGINNING OF SMART DESIGN. &var1=Imago Deo is a graphic design and advertising venture based in Traverse City, Michigan operated by Michael Jon Watt.
Imago Deo (which means "Image of God" in Latin) is committed to developing strategic and impactful creative through print and on-line marketing communications. By providing a variety of creative services ranging from logo and brochure design to complete ad campaigns, I can help you successfully market your business. Please click on the "contact" button at the bottom left if you'd like to start a conversation.
This portfolio is a mere sampling of projects that I've created in nearly 20 years of professional life as a Graphic Designer and Advertising Art Director. Throughout my career I've worked for design studios and ad agencies in LA, Houston and Nashville ­ among other places.
In the past eight years, I've had the luxury of building a vibrant freelance business; collaborating with copywriters, photographers and other creative souls. I love the synergy that ignites when people come together to communicate. And I look forward to collaborating with you!


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MAY 2010
Looking For a Great Art Piece? Visit my store here. I've launched a new business featuring vintage-look bus scrolls: TRANSIT DESIGN. Each piece is custom and made-to-order. Click on Fresh Work below for a sample.


SPRING 2010
A trip to Sunny Southern California to visit my friends at ROX is just what I needed. We had a series of terrific branding meetings and came away with some smart new ideas. Thanks, Claudia!


MARCH 2009
I've garnered some interesting work since the first of the year. Work for Cengage Learning, along with a great non-profit project. Springs continues to be illusive but 2 months from now, everything should be green!


JANUARY 2009
Hope. HOPE! That's what this New Year brings for me. Here's hoping that we can all weather this economy. That we will all feel and share love; and that we can give when we are able.


OCTOBER 2008
Autumn begins and with the change of seasons, comes a focused effort to introduce myself to the community. I'm looking to establish new working relationships. If you're visiting my site as a result of my mailer, please send me an email!


SUMMER 2008
Where did summer go? Beside my various work responsibilities I soaked up the glorious weather enjoying boat outings, summer festivals, fireworks, barbeques, friends and my backyard hammock!


MAY 2008
Still settling into small town life. Loving the sense of community and the surprising number of creative opportunities in the area. New clients include FormalWare and Focused Passion Network.


APRIL 2008
I've moved my home and office from the City of Angels to my hometown of Traverse City -- a small resort town in Northern Michigan. It's a great change of pace and an opportunity for me to live near my family again.


MARCH 2008
I'm on the move! I bought a house in my hometown of Traverse City, Michigan and will be relocating my life and business to the area. It's an exciting time. I'll continue working with several long time clients and looking to begin new creative relationships.


NOVEMBER 2007
Its hard to believe that we are nearing the end of the year already. My creative plate is filled with all sorts of interesting projects which I hope to post as soon as they are released.


SEPTEMBER 2007
A hint of Fall is in the air with chillier evenings. That means its time to cozy-up and get creative. I've added a few fresh pieces to the site. Also, look for my new e-mail campaign coming to your in-box soon.


AUGUST 2007
Is it nearly the end of Summer already? I've spent most of it working on creative for a beautiful residential community under construction in Cabo San Lucas. I've designed the logo and all of the marketing material in collaboration with the Roxburgh Agency.


JUNE 2007
Escena Palm Springs has finally opened in the desert. Take time to visit the model homes if you can. They're innovative and stylish. Looking forward to an upcoming business trip with clients to Cabo San Lucas - great projects ahead!


APRIL 2007
I've finally had time to update this site. Click on "Fresh Work" below to see what's hot-off-the-press for a summer charity event benefiting abused children. I've also added a few new portfolio pieces inside. Enjoy!


MARCH 2007
I'm settled into my new place and loving it. Working on several creative projects for One Colorado and my friends down at the Roxburgh Agency. Look for Escena Palm Springs to finally be opening models soon! www.escenapalmsprings.com


JANUARY 2007
I'm moving again! To a quiet and sunny spot in South Pasadena. It's in an area called Raymond Hill and used to be the site of the historic Raymond Hotel which was a winter haven for wealthy East-coasters at the turn of the 20th Century.